Okay, number two of the Jerry Seinfeld/Bill Gates Microsoft campaign has hit the airwaves and all I can say is bring back Shoe Circus! This ad is long and pointless. I thought one and a half minutes was too long for an ad and here comes number two clocking in at four and a half minutes!!!
I will discuss this in much more detail on the next netcast (Episode 7 available Tuesday the 27th September) but briefly here is my first impression of the ad:
Jerry and Bill have moved in with some family who don’t really look that happy to have them. The pair’s argument is they have to get back in touch with real people because they have become too rich and famous and they have lost touch with the little people. However by the ads end (if you stay awake that long) they leave the family mad and saying that they didn’t really represent the little people…..I don’t understand what the fuck Microsoft is trying to say with these ads!!!!!!
For all the years that people have been trying to call the Mac ads elitist, well fuck that! Microsoft is creating some kind of weird abstract art ads that make the viewer work far to hard. The message that Microsoft is trying to deliver is lost, I am a tech savvy and smart guy and I don’t get it.
Watch for yourself here and then please comment, let’s see if we can make sense of these ads together.
